Seems Porsche has a new ad agency… From Advertising Age:

“Porsche Cars North America today tapped Cramer-Krasselt, Chicago, for its estimated $40 million U.S. creative and media-buying account after a six-month review.”

I’m going to guess that Porsche is ramping up for the new Panamera and Cayenne releases for 2009… you know, that “sedan” and “hybrid” offering they’re going to offer. I know, I know, I sound like I don’t like the idea, but I actually offered to buy my wife a used Cayenne and she refused. Her reason; she wanted a “green” vehicle. Well, 2009 isn’t that far off, is it? Has Porsche diluted the brand with vehicles outside the performance arena? Will they be able to compete in the sedan class with the likes of BMW, Mercedes, and Audi? Time will tell my friends…

So lets talk about hybrids for a second… if you could have a vehicle that gets 30mpg, has been around since the 70’s, and is fun to drive… and is still a Porsche to boot, would you go “green”? How about red? Wait an see.